Everyone, whether you are looking for professional headshots as a business leader or are looking to capture a special moment with family or friends, can become a customer.
The customers are family. They may not be related by blood, but they are related by a common bond and desire to engrave in their mind a memory stamped in time.
What is your business philosophy?
I don’t take pictures, I create art. This philosophy has been with me from the beginning. I wanted to change the conversation of what people thought about photography so there was an understanding that taking photographs was more than just point and shoot. Photography is about capturing a moment that people want to remember for the rest of their lives.
No matter what emotion or idea we capture, the work is a piece that my clients can be proud of because it came from the best versions of themselves. The art I create is a reminder that photography is about the relational bond you build with your clients.
What’s the most important part of your job?
Making sure I am being authentic to the desires of my clients. It is so easy for us to confuse the fun parts of being a photographer with the most important part of being a photographer. The fun part is always meeting new people and being introduced to new clients. But the most important part is recognizing that every person I meet with, every family, is going to tell me a story that needs to be captured.
Photoshop can alter the way we look or feel, which can lose the essence of my client’s story. So for me, it is important that I stay true not only to my client, but to my philosophy of my business and of my heart, to stay true to the art.
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